Last year the company replaced its CEO, withdrew its earnings forecast, began cutting jobs and planned to cozy up to Chinese ...

Badge-engineering is a common practice worldwide to help automakers share technology, reduce production costs, and, at times, even learn a thing or two about competitors. The most popular automakers ...

Badge engineering used to be pretty common in the automotive industry and GM was one of the most prolific companies doing it. In fact, the Chevrolet Trailblazer was virtually identical to the Buick ...

Surprisingly many Sports Carson the market have owed their existence to badge engineering. Spreading the same car and platform across multiple different brands and markets is a good way of keeping ...

The new ZDX joins the Acura's lineup for 2024 as the luxury version of the first-ever Honda EV built for the American market. But despite marking a major milestone for Honda and Acura simultaneously, ...

The project is said to be a part of the MOU signed by the two automakers earlier this year Whatever vehicle is developed under the program will likely be badge engineered General Motors and Hyundai ...

It may seem that carmakers are selling you the same car again and again, but there are some hidden benefits for consumers and automakers alike. Automakers use badge engineering to save costs by ...

I'll die on the hill that badge engineering still exists, automakers have just gotten better at it. They even try and attempt to rebrand it now, sometimes referring to some models that are known to be ...

The Ram 1500 Laramie bids farewell to the HEMI V8 in style. Texas firepower style – and it’s not what you think. Yes, it’s fully automatic, but only the eight-speed transmission and nothing more. So, ...

Badge engineering has been a part of the automotive industry for decades, with the practice responsible for great and terrible cars alike. You're probably familiar with badge-engineered ...