Much of marketing is about meeting customers where they are—figuring out where you can reach them and how. Especially for the last decade or so, that means meeting them on social media. With over 5 ...

This year will bring more disruption, more uncertainty, more ambiguity. The question you should be asking yourself is how am ...

The Fast Company Executive Board is a private, fee-based network of influential leaders, experts, executives, and entrepreneurs who share their insights with our audience. BY Fast Company Executive ...

The lack of willingness to deep-dive research and reliance on poor proprietary data consistently undermine go-to-market strategies. Disjointed customer-facing teams and fragmented tech stacks make it ...

There's a lot of pressure for organizations to deliver an AI strategy. Yet, just 1% of executives describe their AI rollouts as "mature," and only 25% have a well-defined AI adoption roadmap, ...

There are many statistics talking about the continuing explosion of mobile as a marketing channel – and although consumer campaigns tend to get a bigger profile, B2B businesses can and should be aware ...

Paid time off (PTO) is one of the most important benefits employers can offer their workforce. PTO policies help employees manage their work-life balance while providing structure around time-off ...

For more than a decade, policymakers and community leaders have observed a so-called “digital divide,” with Internet adoption by communities of color lagging the broader population. In December 2009, ...

Wine investments refer to the practice of purchasing fine wine with the intent to hold onto it and sell it later, ideally at a higher price, for profit. This type of alternative investment focuses on ...