Christophe Collet founded S4M in Paris in late 2011. The company quickly became a key mobile partner for many of the most prominent media agencies in the French market. Today, S4M continues to expand ...

Are you a print subscriber? Activate your account. By Ad Age and Creativity Staff - 7 hours ago By Adrianne Pasquarelli - 10 hours 34 min ago By Tim Nudd - 11 hours 53 min ago By Tom Wormald - 14 ...

What if your next ad campaign could be created in minutes, tailored to your audience, and optimized in real time—all without a single brainstorming session? This isn’t a distant future; it’s the ...

NEW YORK--(BUSINESS WIRE)--Smartly, the leading AI-powered adtech company, has been recognized as a leader in The Forrester Wave™: Creative Advertising Technologies, Q4 2024. According to the ...

Dead or Alive? by Uncommon Creative Studio. With the D&AD Awards and festival fast approaching again, we decided to ask some of our jury pre ...

Button Creative will lead advertising films and branded content efforts, while EBG Films will focus on feature films and ...

With the 2025 Cannes Lions International Festival of Creativity rapidly approaching, industry leaders, creatives and innovators are gearing up for a week of groundbreaking insights and unparalleled ...

By rethinking creative as an interactive educational experience, and not just a promotional message, pharmaceutical brands ...

Getting an approved CTV ad creative ready for delivery is still a mostly manual process – as in, emails and spreadsheets – which may work for linear TV, where the creative and technical specs for ...

Are you a print subscriber? Activate your account. 37 min 43 sec ago By Parker Herren - 1 hour 54 min ago By Ad Age and Creativity Staff - 3 hours 54 min ago By Will Johnson - 4 hours 24 min ago By ...