Facebook and Instagram now command nearly four-fifths of digital ad spending in Kenya, raising fresh concerns over ...

The dentsu Digital Advertising Report 2026 also expects retail media to become a core advertising pillar as commerce and ...

The dentsu-e4m Digital Advertising Report 2026 projects online video to grow 22.3%, capturing a 29% share and emerging as India’s most engaging format for mobile-first audiences ...

Nothing lasts forever. Ad revenue growth decelerated for the second year in a row after heady post-COVID ad revenue gains. US digital ad revenue grew at a slower rate in 2023 compared to 2022, ...

PropellerAds has expanded its internal reporting and documentation processes. These disclosures are designed to show ...

At the beginning of 2024, I penned an article exploring key forecasts for 2023 that either missed the mark or were only partially accurate—namely, the extent of the AI-powered marketing revolution and ...

NEW YORK—Internet advertising revenues demonstrated strong growth in 2024, increasing 14.9% year-over-year to $258.6 billion, according to the “IAB Internet Advertising Revenue Report: Full Year 2024.

Company Behind Industry’s First Digital Advertising OS Ranked No. 1 for Technology and No. 6 Overall Among Companies ...

The extent of tariffs’ impact on U.S. advertising has been hard to pin down, in part due to the on-again, off-again implementation of levies on global trading partners. EMarketer’s latest report ...

The most striking indicator of this shift is the steady rise in digital’s share of total advertising spends. From just 12 per ...

Penske Media Corp., the publisher of entertainment and culture brands including Rolling Stone, Variety and The Hollywood Reporter, sued Google on Monday, accusing the tech giant of illegally ...