Forbes contributors publish independent expert analyses and insights. Tim Newcomb covers tennis gear/business, stadiums and shoe tech. In the world of footwear there’s unisex sizing, which generally ...

Up to 70 percent of fashion-related questions asked to AI shopping agents are specifically about fit and sizing, according to True Fit.

TEANECK, N.J.--(BUSINESS WIRE)--Aetrex, Inc. (“Aetrex”), a global market leader in foot scanning technology and data-driven orthotics and comfort footwear, today announced FitStarter, a personalized ...

Nearly 15% of all retail sales were returned in 2023 — and 75% of consumers cited fit as the main reason. As a result, brands and retailers of all sizes are implementing new tools, both in stores and ...

Amazon’s algorithm considers the sizing relationships between brands and their size systems, a product’s reviews and other details, and a customer’s own fit preferences.. Photo: Courtesy Amazon Poor ...

Tech Tactics is Sourcing Journal's series with brands and technology companies to discuss their latest innovations. Bold Metrics is redefining the way brands approach fit and sizing. Since its ...

True Fit, the leading AI-driven size and fit personalization platform, is transforming the world of online apparel and footwear shopping through the democratization of its Fashion Genome, particularly ...

Destination XL Group has introduced FitMap Scanning Technology on the DXL mobile app and in over 80 DXL stores to help shoppers find the right fit, the company announced last week. The tool uses 243 ...

The current trend in high performance apparel is focused around lightweight materials, designed to make the player feel like they're wearing the least amount possible, thus decreasing drag and weight, ...