The PyeongChang Winter Olympics may be over, but there’s already chatter about the next games. On Wednesday, Tokyo released the official mascots of the 2020 Summer Olympics: a pair of futuristic ...

On Sundays, designer Louise Fili likes to venture into her Manhattan office, pull out her visual diaries–albums of perfume labels, orange wrappers, photographs of street signs, she’s been making for ...

Add Yahoo as a preferred source to see more of our stories on Google. For every eagle putt, basket made, or race tape broken, you can’t help but notice the logo on the athlete’s hat, singlet or shoe.

Graphic designer Todd Radom gives his thoughts on what NBA logos are worth revisiting. NBA logos are a crucial part of the game. They give hoops fans something to identify with and are a vital element ...

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They are seen repeatedly on TV commercials, front lawns and social media. They can inspire a generation of voters or become the butt of a joke on the campaign trail ...

The question of which golf club has the best logo is subjective. It's one of golf’s great grill-room debates because there is no correct answer. Still, the best club logos all have the same effect as ...

For a diverse and growing field of 2020 Democratic contenders looking for a winning branding strategy, a lot is riding on the humble campaign logo. Whether through color, typeface, slogan or symbol, ...