LOS ANGELES (AP) — For a show that lasts roughly 13 minutes, the Super Bowl halftime performance has fueled decades of conversation. Sometimes the spark comes from a single moment — as it did when Janet Jackson and Justin Timberlake’s infamous “wardrobe malfunction” triggered a broadcast reckoning.

There's often a hefty price attached to Super Bowl commercials, and this year is no different. According to CNBC, 30-second slots averaged $8 million and some sold for more than $10 million. However,