As technology becomes an increasingly important part of life for people across the spectrum of age, a new mobile application being developed by researchers at the University of Wisconsin-Madison aims ...

Augmented Reality (AR) can be fun technology to play with. The basic premise of AR is to overlay digital content on top of real things using something like a map, a camera, or sometimes the sky.

Augmented reality integration startup Skidattl says it’s looking to bridge the gap between the digital and physical worlds with today’s launch of its easily accessible augmented reality technology, ...

AMSTERDAM (Reuters) - Big companies put dozens of software developers to work designing apps that can combine virtual information with the physical world, but it is possible to build a "layer" without ...

Snapchat has been experimenting with generative AI-powered augmented reality lenses in its app for the last couple years. Now, the company is allowing users to make their own with a new standalone app ...

Awe as seven AR Moves Hit 2026 immediately grabbed industry attention. The pace of change matters now because Apple, Snap and ...