The latest video features a series of loops, which grow larger as they're completed. What does it take for a Lego car to ...
Classic Lego meets responsive play as smart bricks add sound and light — raising new questions about how imagination fits ...
When Lego first showed me Smart Play in action at CES 2026, my immediate reaction was pretty simple: this feels magical. Not techy. Not attention-grabbing. Just… fun in the way Lego usually is when it ...
It's Lego's latest exploration into bringing technology into its traditionally analog toy sets. Adult Lego fans told Business Insider how they felt about the move. Small speakers hum as two "Star Wars ...
Lego seems to be moving on from traditional toys to smart versions of its building blocks, as announced at CES 2026. Here's ...
Lego announced its new Smart Play system at CES 2026 on Monday, adding interactive, responsive Legos to the famously analog franchise. The Smart Play system includes a 2×4 brick, Smart Tag tiles, and ...
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9 great LEGO sets for 2026 to introduce your youngest kid to the hobby for the first time
LEGO is releasing a lot of new sets in 2026, even after the big January wave, and several releases are perfect to introduce ...
Lego's construction sets have been a fantastic choice for analog play for several decades now. These interlocking building blocks are set to get way more interesting with the inventive toy company's ...
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