Colgate-Palmolive, the company that owns several toothpaste brands sold nationwide, is squeezing out a new marketing plan for its packaging and advertisements after two Texas politicians — and U.S.

Starting November 1, Colgate will release new packaging and marketing for its Colgate-, Tom’s of Maine-, and hello-branded fluoride toothpaste products for children under the age of 6, wherever an ...

Colgate-Palmolive was hit with a trio of consumer class actions last week under its brands Hello Products and Tom's of Maine for allegedly falsely marketing its toothpaste and mouthwash as safe to ...

AUSTIN, Texas — Texas Attorney General Ken Paxton is launching an investigation into the makers of children's fluoride toothpaste over their marketing. Paxton sent Civil Investigative Demands, or CIVs ...

AUSTIN, Texas — Texas Attorney General Ken Paxton on Thursday announced a settlement with Procter & Gamble (P&G), the maker of Crest toothpaste, requiring the company to ensure its children’s fluoride ...