Note: Data from previous years is updated annually. Digital display advertising on CTV not shown. Source: eMarketer, U.S. Ad Spending Estimates, March 2023. Fresh data delivered Saturday mornings ...

Christiana Jolaoso-Oloyede writes for media publications, B2B brands and nonprofits. Using her research, analytical and writing skills from her training as a lawyer, she focuses on garnering accurate ...

Native advertising’s ability to blend in with an end-user’s content experience has made it extremely popular with brands. In fact, it’s so popular that native made up almost 60% of all digital display ...

Digital media continues to be India’s top advertising channel, supported by enabling policy frameworks and infrastructure ...

Note: Numbers may not add up to 100% due to rounding. In 2016, Microsoft purchased LinkedIn, and display advertising revenue from LinkedIn was consolidated under Microsoft starting that year. Data ...