New results could ultimately help lead to interventions that spark creative thought or aid people who have mental illnesses that disrupt these regions of the brain. Have you ever had the solution for ...

Creativity is more than just a spark. New brain scan studies reveal the complicated interplay between multiple brain systems.

If the past year in movies will be remembered for anything, it might be for how many celebrated creativity, from “Barbie’s” oblique nod to Ruth Handler, who invented the iconic Mattel doll, to ...

Mark Twain once said, “There is no such thing as a new idea.” Aristotle said it 2,000 years earlier—but that’s the point. In a world of constant reinvention, where artificial intelligence is ...

What we recognize as creativity in AI is actually coming from a source we’re intimately familiar with: human imagination.