Snack brand Peperami is shaking up its marketing strategy. After its recent foray into weddings made headlines, The Drum catches up with the brand and its agency to get a taste of what’s to come.
I sampled Peperami croquettes and vol-au-vents, with the theme of the day lending itself nicely to nibbles. I also tried a cocktail made with the colour scheme in mind, garnished with chicken bites.
Peperami’s latest campaign to promote its chicken skewers sees the brand’s recognizable (and loud) mascot back on TV screens. The ad opens in a flat, beige kitchen, entirely made of cardboard. A ...
Unilever, the FTSE100 consumer goods conglomerate, is seeking a buyer for its Peperami snacking brand more than 30 years after it was created because of a shipping ...
Peperami is a salami sausage snack manufactured in Germany and sold in the UK and Ireland. The snack comes in multiple meaty variants, including pork and beef. Now, the brand is introducing vegetarian ...
EARLIER this month it was revealed that traditional table sauces are increasingly being ditched in favour of exotic spicy condiments - and it would seem Peperami is following suit. Peperami is back ...
Having remained one of the most popular meat snack brands to sell in the UK since 1979, Peperami is expanding its reach with the release of its first ever vegetarian range. The German brand has ...
The shrinking of food packaging while keeping prices the same has been dubbed 'Shrinkflation' PEPERAMI and Doritos are the latest victims of “Shrinkflation” – when manufacturers and supermarkets ...
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We've all been there. You've just spent hours groovin' in a field to some of your favourite bands, you are winding your way back to your tent... and you're STARVING. Enter New Peperami Noodles — the ...
If you’re stuck for what to buy your boyfriend or husband this Valentine’s Day, agonise no more. A new, luxurious aftershave – if you get the right scent – is always a failsafe. It needs to emphasise ...
Many couples share a love of the same snack, and for one set of newlyweds, it's always been Peperami. Francesca Brooke-Fenton, 37, and Luke Hindmarch, 33, are so "obsessed" with the spicy lunchbox ...