New sensory room offers immersive experience for food product research Offers 360-degree view of various environments Allows electronic control of sounds and smells What makes a cup of coffee or an ...
Food companies trying to understand how consumers feel about a new product have relied on surveys, focus groups, and sensory panels for decades. But according to Mario Ubiali, founder and CEO of ...
Sensory discrimination and decision-making strategies are pivotal for understanding how subtle differences between stimuli are perceived and categorised. These processes underpin quality assurance ...