If 2019 was the Year of the Pig in the Chinese Zodiac, it was also the Year of the VSCO Girl in U.S. retail. The first subset of Gen Z to demonstrate its spending power, the VSCO girl trend is giving ...

British actress Sophie Turner poses during a photocall in September. (Photo: LOIC VENANCE/AFP/Getty Images) The markers of a VSCO girl are confusing to the untrained eye — and even Sophie Turner, in ...

Young girls explain to TODAY’s Savannah Sellers what it means to be a VSCO girl, a new trend in girls’ fashion and social media. It comes with catchphrases like, “and I oop,” plus a uniform of baggy T ...

Okay, so you’ve probably been hearing about VSCO girls — and wondering what this means and if you need to start using the term in everyday conversations. Truth: I had heard about it a few times, knew ...

There’s space on VSCO in which anyone can share who they are, and how they see the world. And so while VSCO girls represents one group and one style, you’ll see that there’s so much more. And so this ...

Eric Lunt’s teenage daughters actually want to show him what they post on VSCO. Unlike Snapchat and Instagram, two social media channels his daughters shy away from sharing posts with dad, VSCO ...

VSCO’s filters have made the photo-editing app so popular, it’s now among the slang that has parents of teenagers scratching their heads. (What, exactly, is a VSCO Girl, anyways?) The filters, many ...