YouTube’s 2026 landscape is being reshaped by major algorithm updates, monetization reforms, and new discovery tools like the Hype button. Creators are shifting strategies to focus on viewer ...

TubeBuddy, a YouTube growth tool focused on data-driven insights and automation, is helping video creators do exactly that ...

If Nielsen stats are to be believed, we collectively spend more time in front of YouTube than any other streaming service—including Disney+ and Netflix. That's a lot of watch hours, especially for an ...

YouTube is the world’s largest music discovery platform, but its music recommendation system operates differently from its main video feed. For independent artists, learning these differences is ...

YouTube demystifies the Shorts algorithm in a Q&A video that addresses several of the most common questions creators have about gaining visibility with short-form content. We know at least some ...

"If you randomly follow the algorithm, you probably would consume less radical content using YouTube as you typically do!" So says Manoel Ribeiro, co-author of a new paper on YouTube's recommendation ...