Amazon Prime Video launches Ultra tier at $4.99/month for 4K streaming and Dolby Atmos, removing ultra-HD access from standard plans starting April 10.

Bad news for the more than 180 million Americans signed up for Amazon Prime: the service is revamping its membership ...

On April 10, Amazon will introduce Prime Video Ultra, and start requiring Prime subscribers to pay extra for 4K streaming.

Amazon to Increase the Price of Ad-Free Prime Video Streaming ...

The revamped Prime Video ‘Ultra’ tier will cost $4.99 per month and come with ‘exclusive’ access to 4K streams. is a news ...

Amazon is boosting the price of Prime Video to $4.99 a month in the U.S., from $2.99 per month for users who want to avoid ads.

Amazon is set to almost double the price of its ad-free Prime Video subscription, increasing the fee in the United States by ...

Delivering ad-free streaming with premium features requires significant investment, and this structure aligns with other major streaming services while ensuring customers have ...

Amazon Prime Video is increasing the price of ad-free streaming as part of a new subscription option, the company announced. Amazon’s ad-free streaming service will increase in price from $2.99 a ...

Amazon is replacing its $2.99 ad-free Prime Video add-on with ‘Prime Video Ultra’ at $4.99 monthly, representing a 66% price ...

Amazon's Prime Video Ultra is the new premium tier to add-on to your existing subscription to access ad-free streaming.

Starting next month, basic Amazon Prime subscribers can say goodbye to ad-free streaming, UHD/4K, and Dolby Atmos audio.