It's 2025, and the business landscape is more crowded than ever. In almost every industry, buyers have endless choices — and less patience for cold calls, generic email blasts or outdated lead forms.

Ironically, public relations has a reputation problem. Too many agencies and professionals use a rinse-and-repeat approach that blankets the same strategy across hundreds of clients. However, your ...

Nikki Little is the chief marketing officer at Franco and an integrated communications professional with more than 18 years of experience. PR professionals have long struggled with getting a seat at ...

AI-driven discovery is reshaping brand visibility by making public relations the primary driver of AI-generated answers; according to Brandi AI CEO Leah Nurik, this shift to AI search elevates PR as ...

Today’s world is more media-saturated than it has ever been. With the myriad of products, services and information that the average consumer is presented with, brands find themselves competing not ...

Berlin, Germany - March 6, 2026 - For Chinese and international companies preparing to attend major European tech ...

Law firms, in our experience, often discover the value of PR when the competition heats up. Faced with the prospect of business slowing or losing market share, leadership concludes that the problem is ...

Have you noticed how some brands suddenly become the quote journalists pull during a breaking story—while others, just as capable, never enter the conversation ...

Viral Spike Marketing launches a PR campaign system helping influencers and artists gain media coverage and strengthen ...

UK-based digital PR agency Pure Digital PR launches with the aim of delivering campaigns that boost visibility, ...

The 2025 Chief Marketing Officer Survey from the Legal Marketing Association and Above the Law takes the pulse of nearly 100 legal marketing and business development leaders across firms of all sizes.

Tired of chasing leads? Discover how thought leadership PR builds trust and brings high-intent clients to you — no cold outreach needed. Traditional lead gen is fading. This article reveals how smart ...