When BMW started introducing modern electric vehicles, it adopted a techy, Apple-inspired naming convention, resulting in names like the i3, i4, iX, and i8. However, enthusiasts of the brand will ...

There’s a lot to love about the new car experience, from the thrill of a smooth ride to that amazing new car smell. Arguably the best part is that you can give your new vehicle a fun and unique name!

It’s hard to imagine Ford without the Mustang or Bronco: two of the most iconic badges in the company’s history. But Ford’s latest trademark filings suggest the Blue Oval may be preparing to add a ...

Getting a product name just right is a tricky balance. Brandwatch, a consumer intelligence and social media management company, has five rules for naming new products. The name has to be readable and ...

The analysts at Edmunds.com set out explore an interesting question. Since there are a variety of vehicles named after geographical locations – examples being the Toyota Tacoma, Hyundai Tucson, ...

We know that VW’s new Scout Motors brand is readying both an electric truck and an electric SUV but, at this stage, no one outside of the company knows the names of the two models. However, several ...

COLCHESTER, CT — Electrified vehicles are becoming increasingly more desirable than their gasoline-only counterparts, Consumer Reports has found. The nonprofit research, testing, and advocacy ...