Keep mission statements under 25 words with strong, specific language. Use action-oriented verbs, avoid generalities and ...

Notable Bible teacher and author John Piper recently advised Christians on how to organize their short-term and long-term ...

Most businesses confuse their vision with their mission. One is your destination; the other is the engine that gets you there. In this comprehensive guide, we break down the mechanical differences, ...

Crafting clear mission and vision statements is critical to shaping company identity, motivating employees and guiding decision-making. A mission statement defines the current scope and purpose of the ...

Here’s an uncomfortable truth: Your vision statement is like a participation trophy on your website. It rests there, grammatically correct but strategically blurry, inspiring no one. Reflect on ...

Serial entrepreneur and investor James Harold Webb has done careful investment and estate planning to pass down his wealth to his five children, their three spouses, and six grandchildren. He also got ...

Marking the start of the fall 2025 semester at Luther College, President Brad Chamberlain introduced a new college mission statement, along with supporting identity, vision and values statements, to ...

Let’s call it what it is: organizational theater. Enormous time and energy go into crafting the perfect string of aspirational words, but rarely are those words embedded into actual behaviors, ...

So, you’re thinking about your business’s big picture, huh? Good idea. A mission statement isn’t just some fancy phrase; it’s like the heart of what you do. It tells everyone, inside and out, why your ...

The new state law banning diversity, equity, and inclusion at Ohio public universities went into effect on June 27. That same afternoon, Ohio State University told several alumni groups that their ...