20K views · 722 reactions | Looking to hook a pelagic monster? Watch this video and find out more about one of our new lures. Find out more at www.rapala.fishing | Rapala | Facebook

1.9M views · 649 shares | 3,2,1....  The legendary Countdown® lure was introduced back in the 60s and is an all-time favorite of many anglers worldwide. | Rapala | Facebook

1.2K reactions · 158 shares | New for 2020 - the Rap-V Blade. This extremely versatile bait produces instant vibration on the lift or retrieve. See the full range here! | Rapala | Facebook

Rapala Husky Magnum - Now Available! The new Rapala Husky Magnum is built tough and designed to dive down to 15ft and run straight at up to 12 knots. It features a tight, strong rolling action that is emphasized with a loud internal rattle. Internal translucent rainbow foil and scale pattern create a natural, life-like appearance. Check it out now! | Rapala

Rapala Pro Staff angler Chris Schoultz showing us how to catch and safely release your fish using the Rapala Floating Fish Grippers. | Rapala | Facebook