As Design Lead at thonik, Roy Terhorst has spent over a decade developing a philosophy that sounds contradictory: create rigid rules for every identity, then systematically break them. Working closely with founders Nikki Gonnissen and Thomas Widdershoven, he helps steer the creative direction of the Amsterdam-based practice, known for its conceptual, motion-led design. Terhorst’s approach combines a systematic clarity with experimental play and what he calls “happy little accidents” – a methodol
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FacebookThe Brand Identity
As Design Lead at thonik, Roy Terhorst has spent over a decade developing a philosophy that sounds contradictory: create rigid rules for every identity, then systematically break
The Brand Identity. . As Design Lead at thonik, Roy Terhorst has spent over a decade developing a philosophy that sounds contradictory: create rigid rules for every identity, then systematically break them. Working closely with founders Nikki Gonnissen and Thomas Widdershoven, he helps steer the creative direction of the Amsterdam-based ...
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